Bernard has written two books on the one thing every business lives or dies by. Both are lean, practical, and built from a career of growing real companies, not theory.
Both written by Bernard, both built to be acted on, not just read.
Sales is the lifeblood of every business, and this breaks the whole process into parts you can action. Lean, structured like a workbook, and grounded in what Bernard learned building his own company.
Get the book →Bernard's practical sales playbook, written from a career of actually doing it. Short chapters, easy to action, and offered as a free download to get you started.
Download free →Bernard wrote the books he wished he had as an owner. Lean, structured, and built to be acted on.
The entire process taken apart and laid out step by step, so you can see exactly where your sales win or lose and what to fix first.
Not theory. Everything Bernard learned building his own company, written down so your team can use it without learning it the hard way.
Short chapters, easy to action. A fast, easy-to-digest read you can move through quickly and start applying the same week.
If your business depends on sales, and every business does, this book gives you and your team one shared system to work from.
"Great read Bernard! Why Sales = Survival. I'm only half way through and can see what a game changer this could be, not just for the business owner but for all departments."
"I just read the book Sales = Survival and I am impressed. Bernard shared everything he learned about sales in creating his company in this book. The book is very lean, structured like a workbook, with short chapters explaining detail."
"Bernard's book Why Sales = Survival is the ultimate book for all things sales. Bernard breaks the entire process down into its individual parts. The book is equal parts educational and practical."
"I had the pleasure of reading Bernard's new book Why Sales = Survival. If I had to summarise it in one word, it would be actionable. This book is a refreshing read, free of vague cliches, it's grounded in true, result driven facts."
"Reading Why Sales = Survival was a truly eye-opening experience. It's a fast, easy-to-digest book, yet packed with powerful insights that made me rethink how our entire team, not just sales, connects with our customers."
"When I first picked up Why Sales = Survival I was expecting a book about some new sales tactics. What I got was so much more."
"Bernard writes in a positive and encouraging way. He brings clarity to what processes and disciplines will lead to sales success. I found the book enjoyable and easy to read."
Bernard Powell built multiple multi-million-dollar businesses over 23 years, including a factory he grew from zero to 200 tons a day, and did over $150M in personal sales along the way. His sales books are everything he learned doing it, written down for you.
Meet Bernard →The whole sales process, broken down and built to action. Practical, lean, and written from a career of actually doing it.
Get the books → Book a call The Sales Success Playbook is offered as a free download. No charge, no pressure.