About Bernard Powell

He has lived every lesson he teaches.

Most coaches have only ever coached. Bernard built the thing, from a plant nursery floor to a factory doing 200 tons a day, and now he helps owners do the same.

Bernard Powell teaching
The short version

From the nursery floor to the factory floor.

Bernard Powell left school at 16 and started out in a plant nursery. Over the next 23 years he built multiple multi-million-dollar businesses, including a manufacturing company he grew from zero to 200 tons a day with 75 staff.

His own arc is the proof. He went from 70 to 80 hour weeks and under a million in revenue, to 30 to 40 hour weeks running a business doing $21M a year. He has done over $150M in personal sales, wrote The Sales Success Playbook, and has coached more than 1,000 owners around the world.

His mission is simple. Free one million business owners from their small business prison.

Bernard PowellFounder, Premier Business Academy
$150M+
in personal sales
1,000+
owners coached
5.0★
Google rating
8 countries
clients worldwide
The track record

Built, scaled, awarded, and stepped back from.

Twenty-three years of building real businesses, under real pressure, with a real payroll to meet every week.

Age 16

It started in a plant nursery

Bernard left school at 16 and learned business from the ground up, on the floor, not in a classroom.

2014 – 2022

Premier Group NZ: zero to 200 tons a day

He grew a manufacturing company from nothing to 200 tons of output a day with 75 staff, and got invited twice onto the global Lean tours that businesses fly across the world to study.

0 → 200 tons/day 75 staff 98% employee engagement
2016

NZ Best Workplace

His business was named a New Zealand Best Workplace, proof that a high-performance company and a great place to work are the same thing when the systems are right.

2017

Westpac Customer Service Excellence

Recognised for service excellence, the result of building a business that runs on standards instead of the owner chasing every problem.

2022

Two AME Global Lean Culture Tours

Chosen twice for the AME Global Lean Culture Tours, where international operators come to study how the business runs.

2x AME Lean Tours $150M+ personal sales Author, The Sales Success Playbook
Today

Premier Business Academy

Bernard now runs The Business Gym, GrowthHub and BuyBackTime, coaching more than 1,000 owners across eight countries to build businesses that grow without running their lives.

Don't take his word for it

Take theirs.

★★★★★ 5.0 on Google · 125 reviews · 1,000+ owners coached · 8 countries
Trent Koehn testimonial
Trent KoehnUp 50% revenue, and 22 to 25 hours a week backGreenEase
Chris Sullivan testimonial
Chris SullivanReplaced chaos with systems across the businessYour Local Tyre Centre
Abe Godsell testimonial
Abe Godsell100+ improvements now happen without him thereEdusafe Group

Free one million business owners from their prison.

That is the mission. The Business Gym is how Bernard does it, with the systems, the coaching, and a room full of owners in your corner.

See The Business Gym